India's natural sodium bentonite producers ASHAPURA EXPORTS LTD.

Prestigious International STAR AWARD

Business Initiative Directions (BID) has awarded Ashapura Exports Pvt. Ltd. the International Star Award in the Gold Category. A division of the Ashapura Group of Industries, the company specializes in instant clumping lightweight bentonite clay cat litter products. The famous blue cat and the Pura brand are now images synonymous with quality.

BID, the world's premier marketing information firm has been busy at work! Surveying 9500 companies worldwide. In every area from TQM (Total Quality Management) to customer satisfaction, communication strategies, benchmarking, information and data analysis, leadership, planning, ISO 9000 etc. Ashapura Exports Pvt. Ltd. has emerged an undisputed winner!

For Mr. N. R. Shah, Chairman of the Ashapura Group of Industries and his team, it's not nostalgia or waiting for that hour of recognition to happen! But business as usual! At work being the global brand in cat litter! And a global leader for bentonite based products! In Mr. G. C. Mehta's words, GM (Business Development), Ashapura Exports, " It's our brand Pura Cat Litter who has been an outstanding performer! Quietly working to be the world's best ".

This is a rare award given for sustained growth in product QUALITY. This outstanding performance was possible only because of the wholehearted and dedicated contribution by the state of Art R& D working round the clock for new innovations. This proves our commitment to give the best to our customers keeping in mind their bond with their pets.

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