Pets and their lovers could not resist themselves to PURA's
bold and beautifully hand crafted oriental styled colourful
booths and fun filled demo of PURA
range of Cat Litters with fanciful cartoon cats, Booklet
on Better Cat Care, Lucky Draw, Freebies enrollment to Pura
Pet Pals, etc.
Scores
of visitors witnessed the live demonstration of Pura range
and tested them in their own ways and shared their views,
concerns / anxieties / grievances which included ill-effect
of harmful chemicals / additives / synthetic colors, dust
allergies, breathing and respiratory problems, obnoxious
odors, tracking muddy and messy floors, causing frequent
dusting, sweeping and mopping, inconvenience of carrying,
use and disposal of cat litters etc.
Images were etched on the psyche of the most of the cat
lovers. Magical performance of Pura range of cat litters
with the goodness of nature was wishfulfilment. Viewers
were plesantly surprised with the feel good factors such
as guaranteed low dust, scientifically designed granules
with inherent hardness, super absorbency and hard clumping
formula, check of odor control and bacterial growth, ease
of carrying, use and disposal, with earthy color / aroma
and satisfaction of the cats' instincts made to them; adjudged
Pura as the
true toilet comfort for the cats.
The magical performance has been possible due to the availability
of World's best deposit of Sodium Bentonite, compatible
plant and machinery, sustained R & D efforts innovative
grass root marketing modules, liberal marketing support
( online & offline ) and of course continuous interaction
with cats and their lovers and our wide spread dealer -
distributor friends, pet professionals and the firm determination.
No doubt our Thai dealer Mr. C. Nat was
very much excited and was sure that PURA had created a sea
of customers whom he could target very easily.
Carrying on the concept we believe that it was an extension
of our philosophy "Reliability through performance
" we believe that we have been shouldered
with the increased responsibility of not only perfecting
the present day expectation of our feline friends and their
lovers but to perceive the or left-out / future needs so
we commit ourselves to keep on improving the present day's
best - BEST is yet to come.
